REPORT: 2013 State of the Union for Mobile Ecommerce Performance

Mobile users have high expectations. Two out of three shoppers expect pages to load in four seconds or less on their smartphones (and three seconds on their tablets). Google recently raised that bar in the latest version of their mobile development guidelines, stating that sites should deliver “above the fold” content in less than one second.

Our annual mobile performance report, the 2013 State of the Union for Mobile Ecommerce Performance, released today, poses the question: How do the top 100 retail websites measure up to these expectations?


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More Bots and Aggressive API Abuse

In my last article about Bots and Scrapers for abuse, we explored some of the issues surrounding scripts and bots for abusing retailers. Recently, more light has been shed upon even more abuse coming to the Web in the form of aggressive API’s and bots to automate Web processes. Beyond competitors and price index advantages, people are using bots for profits and personal advantages. 

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Case Study: Understanding the Impact of Slow Load Times on Shopping Cart Abandonment

Every year, the shopping cart abandonment rate climbs during the holiday season, with analysts expecting to see a peak of 88% in 2013. An estimated one out of five of those carts are abandoned due to slow performance.

This post outlines how much retailers lose due to slow checkout pages, four common performance culprits, and what site owners can do to speed up the transaction process for their customers.

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Mass Market Tipping Point for SDN, NFV and Orchestration

It has been just more than six months since we finished our first commercial Software defined networking (SDN) product launch.  Prior, we had completed several commercial, what might be considered today as Network Functions Virtualization (NFV), deliveries based upon virtualized platforms and embedded system designs.  And throughout the same period, we concluded numerous cloud orchestration integrations.  There are similarities among all of the designs, including software based solution delivery, automated provisioning and application centric workflows resulting in better network services. 

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REPORT: State of the Union for Ecommerce Web Performance [Fall 2013]

Since we began tracking the performance of the top 500 retail websites back in 2010, web page speed has migrated from the technology fringe to center stage, due in part to the numerous case studies from large and small companies demonstrating the relationship between site speed and business KPIs like revenue and conversion rate.

Yet despite all this attention, the question remains: has there been a positive impact on the websites we use every day? Our latest ecommerce performance study suggests not.

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Virtualization and network programmability, according to SDN and NFV

Vendor-driven network overlay techniques, programmability via proprietary APIs for existing switches, and manual reprogramming to route traffic are some of the options available today for traditional network devices to deliver a dynamic network.

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See What Your Users See, Now: How to Harness the Power of Real User Monitoring

Over the past few years, real user monitoring (RUM) has evolved from an arcane topic discussed only by the geekiest of geeks to a subject that’s on almost every site owner’s lips. Yet despite its buzzword status, the RUM adoption rate remains low — as low as 20%, according to one survey — and operationalizing all this great user data remains virtually nonexistent.

Here’s how your company can learn to embrace this extraordinarily powerful tool.

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IMO: Selection Criteria for SDN Controllers

As the Software Defined Networking (SDN) hype dust settles, more vendors are offering SDN products that represent their take on the “how the world will be a better place with SDN” strategy. I figured that we should really get a better sense of what matters and what doesn’t when it comes to SDN controllers, as well as recognize the best ways to determine which controllers are a good choice.

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