Application DeliveryWPO

5 Ways ADCs Can Improve Your Network Infrastructure’s Performance

December 14, 2015 — by Yaron Azerual1

Optimizing network performance is a task that spans multiple domains – from architecting the network, with capacity and topology (segmentation) considerations, through redundancy, bandwidth management and security aspects. But today, I would like to raise 5 additional ways to optimize overall network performance by best utilizing advanced Application Delivery Controller (ADC) capabilities for front end applications.

Application Acceleration & OptimizationApplication DeliveryWPO

A Gateway to the New Internet: What to Know about HTTP/2 (And How to Use it Now)

July 20, 2015 — by Yaron Azerual4

Since HTTP 1.1 was introduced 17 years ago, the Internet has evolved.  This evolution introduced many changes, among them the development and delivery of rich content to users. These improvements enhanced the online experience, but did come at a cost – and the currency was performance. Performance challenges that HTTP 1.1 was never designed to handle.

Application Acceleration & Optimization

REPORT: State of the Union for Ecommerce Page Speed & Web Performance [Summer 2014]

July 22, 2014 — by Tammy Everts3

Our latest research into the performance and page composition of top retail sites finds that a typical ecommerce page takes 6.2 seconds to render its primary content, 10.7 seconds to fully load, and weighs in at 1677 KB. Keep reading to find out what this means for site owners who care about delivering the best possible user experience to their customers.

Application Acceleration & OptimizationApplication Delivery

REPORT: State of the Union for Ecommerce Web Performance [Fall 2013]

October 16, 2013 — by Tammy Everts4

Since we began tracking the performance of the top 500 retail websites back in 2010, web page speed has migrated from the technology fringe to center stage, due in part to the numerous case studies from large and small companies demonstrating the relationship between site speed and business KPIs like revenue and conversion rate.

Yet despite all this attention, the question remains: has there been a positive impact on the websites we use every day? Our latest ecommerce performance study suggests not.

Application Acceleration & OptimizationApplication Delivery

I Already Use a CDN. Why Do I Need Front-End Performance Optimization?

August 6, 2013 — by Tammy Everts3

This is one of the most frequently asked questions I encounter. To understand how a front-end web performance optimization (WPO) solution complements a CDN — and ultimately delivers dramatic acceleration gains for your web pages or enterprise applications — you need to understand which pain points each solution addresses.

Application Acceleration & OptimizationApplication Delivery

18 Questions (and Answers) About Google, Site Speed, and SEO

July 3, 2013 — by Tammy Everts44

Last month, Google announced that, coming soon, pages that load slowly on mobile devices will be penalized in mobile search. This has led to widespread speculation about how Google will factor mobile performance into its search ranking algorithm. Today, I’m going to address this issue, as well as answer a handful of frequently asked questions about site speed and SEO, including:

  • How does Google actually calculate page speed in its ranking algorithm?
  • What can I do to make my pages faster for SEO purposes?
  • How much does site speed really matter when it comes to SEO?

Application Acceleration & OptimizationApplication Delivery

A Non-Geeky Guide to Performance Measurement Terms

May 30, 2013 — by Tammy Everts1

If you’ve ever been handed a pile of performance data and been stymied by the various measurement terms you encounter, you’re not alone. Even within our industry, standardizing our language is an ongoing challenge. In this post, we’ll walk through five of the most commonly used measurement terms, define them using language a normal person can understand, and talk about when you should care about each.

Application Acceleration & OptimizationApplication Delivery

An 11-Step Program to Bulletproof Your Site Against Third-Party Failure

May 16, 2013 — by Tammy Everts13

Everyone has bad days, and third-party content providers are no exception. If you host third-party scripts — such as ads, social widgets, analytics, and trackers — on your sites, then script failure is inevitable. Sometimes this failure is fleeting and passes almost without notice. Other times, a single line of JavaScript can cause your entire site to crash spectacularly. While you can’t control your third-party content, you can control its impact on your website’s performance. Here are eleven steps to protect your site.

Application Acceleration & OptimizationApplication Delivery

Case Study: How a 2-Second Improvement in Page Load Time More Than Doubled Conversions

May 1, 2013 — by Tammy Everts133

Roughly 70% of online shopping carts are abandoned before checkout, and new findings suggest that slow load times are the number-one culprit. A recent survey* of more than 2,500 online consumers in the US and UK found that two thirds (67%) of UK shoppers and more than half (51%) of those in the US said that site slowness is the top reason they’d abandon a purchase. These are pretty compelling numbers, but what do they mean in real terms for a typical site owner?