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Security

Can your SEO rankings be lowered by a DDoS Attack?

January 24, 2017 — by David Hobbs2

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Last week, I was doing research in the DarkNet marketplaces to keep on top of the current trends in the threat landscape. One of the advertisements that struck me as typical was an advertisement for a DDoS botnet for rent. It wasn’t that there was a botnet for rent, as those are everywhere. It was the Listing Details that put together a value proposition for attacking somebody that caught my eye. It says:

“Another advantage of the DDOS attack that you probably don’t know is the loss of Google Organic Ranking. Google really don’t like unreachable URLs or slow website. As soon as they find a decrease of availability or speed, your target will be temporary removed from results and then it will lose his Google ranking. Two weeks after a four days DDOS attack, I have seen a website going from first page to third page.”

WPO

Google’s experimental new “slow” label could revolutionize how we tackle web performance

February 25, 2015 — by Tammy Everts14

Earlier today, Search Engine Land posted about a new label that Google appears to be testing in its search results pages. The red "slow" label warns people that your site is unacceptably slow. This label isn't a trivial feature. If you care about performance, user experience, and SEO, then you should care about this potential game-changer.

Application Acceleration & OptimizationApplication Delivery

UPDATED: 18 Questions (and Answers) About Google, Site Speed, and SEO

June 11, 2014 — by Tammy Everts20

Google recently announced changes to Googlebot that some people speculate could pave the way for the web crawler to gather more nuanced performance metrics for the sites it crawls -- and ultimately make performance a more critical ranking factor. This seems like a good time to review and update our FAQ on Google, page speed, and search engine optimization.