Last week, I had the great privilege of presenting an O'Reilly webcast as part of the lead-up to Velocity Santa Clara. The catch was that I didn't want to give away what I'll be presenting at Velocity, so I needed to come up with a brand-new topic. I decided to talk about third-party scripts, for two reasons...
If you’ve been following along with this site over the past four years, you may recall this post, which offered an introduction to waterfall charts. Given that the post is now a few years old, I think it merits a refresh.
While TTI has improved since our last quarterly report, there is still a lot of room for improvement. To take a glass-half-full attitude, this represents a great opportunity for site owners who are ready to take the lead in delivering faster Time to Interact (TTI) for their shoppers.